Why Did Ford Stop Making Cars?

Ford announced today that it is discontinuing the majority of cars that it sells in North America. According to its latest financial filing, Ford is moving toward a transition where two vehicles – the Mustang and the yet-to-be-announced Focus Active – are the only mainstream vehicles it will sell in the region. Ford Motor Companys plan is to drop all but two cars from its North American line-up by 2020. In 2018, Ford Motor Company announced it would retire all its passenger cars, with the exception of the Mustang and Ford Focus Active. 

Following this announcement, Ford dropped popular passenger models such as the Fiesta, Fusion, and the Ford Taurus. After announced, Ford began to drop highly respected models such as the Fiesta, Taurus, and the Fusion. Due to a shift in corporate emphasis, Ford decided to keep producing Fords popular pickups like the F-150, while abandoning older vehicle models like the rugged Taurus. Ford announced plans to stop making all its hatchbacks as early as 2018, and is accomplishing this goal by ending the Fusion. 

Well, Ford is not entirely cutting cars from its 2020 line; 2020 Ford Mustangs will still be available, as will the brand-new 2020 Ford Fusion. In fact, multiple brands — Cadillac, Lincoln, Buick, and among those, Lincoln — Fords several brands — Cadillac — are going to have a shift toward lineups that will not feature any single sedan. Instead of maintaining an all-car line, Ford will be more focused on EVs and fuel-efficient hybrid SUVs. Discontinued as far back as the late 1990s, the 2021 Ford Bronco is returning to dealerships in 2021. 

Ford announced last week it will cease manufacturing cars in India, as the global automotive industry continues to struggle with shortages of semiconductors and other components caused by disruptions to supply chains. NEW DELHI, Sept 9 (Reuters) – Ford Motor Co (F.N) is set to stop making cars in India, taking about $2 billion hit, as it does not see a route to profitability in the country, becoming the latest carmaker to exit the key growing market that is dominated by Asian rivals. Ford is following the footsteps of other American automakers — GM and Harley-Davidson — in closing down factories in the country. Ford said that the shutdowns would cost Ford around $2 billion, affecting around 4,000 employees, because it is stopping production of cars in the plants it owns in Sanand, Gujarat, and Chennai, Tamil Nadu. 

Leave a Comment